Digital Visitor Guidance
No app to download. No device to hand out. No queue at the guide desk.
infotainment.guide turns any smartphone into a fully guided cultural experience in the time it takes to scan a QR code — narrated audio, translated text, imagery and interactive stops, built entirely around your collection, in your visitors' own language.
See how it works ↓
Why it's different
A downloadable app asks for a commitment most visitors will never make before they've even walked through the door. A rented handset guide means a queue at the desk, a battery to track, a device to disinfect and return at the exit. A printed leaflet is out of date the day the exhibition changes, and in the recycling bin five minutes later.
None of that matches how people already experience everything else in their lives — instantly, on the device that's already in their hand.
How it works
infotainment.guide is built as a Progressive Web App — a web application that behaves like a native app without ever going through an app store. It opens directly in a visitor's existing browser and, from that moment, behaves like an installed app: full-screen, fast, and able to keep working even where museum Wi-Fi doesn't reach. If a visitor wants it on their home screen for a return visit, one tap adds it — no App Store review, no forced update, no data lost between versions.
Because there is no store release cycle, every content change goes live the moment it's saved. A new tour, a corrected translation, an updated opening time — visitors are always looking at the current version, never one that's several updates behind.
A QR code at the entrance opens the full tour, but scanning is only one of the ways a visitor moves through it — inside the guide itself they can switch freely between:
See every stop laid out and tap the one they want next.
A straightforward list of stops for a visitor who'd rather not look at a map.
The camera lives inside the guide, so a QR code at any stop jumps straight to it without ever leaving the app.
No scanning at all — a quiet badge appears the moment a visitor is close to a stop, on a per-stop range the museum sets.
Every museum on the platform also has its own page on the locations overview — a museum can link straight to it from its own website, or a visitor can browse and open a tour before they've even left home. No venue visit needed to start exploring.
What's included
Professional narration for every stop, synced with a readable transcript for visitors who prefer to read, or can't use audio.
Every visitor hears the tour in their own language — not an upsell, not a limited list, included from day one.
A family with children and a solo adult visitor don't need the same tour. Audience variants are built into the same tour structure, chosen in a couple of taps.
Stop-by-stop challenges that end in something concrete: a trophy shelf, and a redeemable reward code — not just a completion badge.
A parent generates a QR code and PIN for each child straight from their own session — no email address needed. The child's phone opens the same visit with age-appropriate content selected automatically, and keeps its own favourites and progress.
Network-first caching keeps a tour running exactly where museum Wi-Fi and mobile signal don't reach — and flags visitors the moment new content is published, even on a copy they downloaded earlier.
Colours, logo and homescreen icon match the museum's own brand throughout — nothing on screen says which platform is running underneath.
The visit
A QR code at the entrance, on a ticket or a poster opens the guide instantly. No download, no queue.
Every included language is one tap away — no separate handset to collect.
Narrated stops, images, video and text guide each part of the visit, entirely at the visitor's own pace.
Optional games and short surveys turn a passive walk into an active one — and give the museum real feedback.
Scale
What powers it
Every stop a visitor sees on their phone starts life in infotainment.guide's own management environment, where museum staff — not developers — write stops, record or upload audio, manage translations and publish changes without waiting on a release.
It's the same system running tours across permanent collections and short-term exhibitions alike, from single-room installations to multi-floor museums running a dozen tours in a dozen languages at once. And unlike a shared platform, it runs on its own server with its own database per museum — the museum's content and visitor data stay the museum's, not spread across a multi-tenant SaaS product.
infotainment.guide is made in the Netherlands by GuideXpresse.
See a live tour, running on your own phone, in a call that takes fifteen minutes. Pricing is public and a plan can be started the same day — no quote process to wait on.
See pricing & get started